With the generic way that question is asked, the real answer is, “There’s no way of knowing.” It’s like asking, “If I were to run an ad in a magazine, how much money could I expect to make?” What ad? What magazine? How big of an ad? Lets look at just some of the variables… ...…
Selling information is a wide field. It includes books, videos, seminars, home study courses, and more. It can be a great business, because you do the work once (create the product) and continue to make money from it over and over with little effort. However, it’s also very intimidating for a lot of people, and ...…
It was recently discussed about how some marketers feel awkward asking for a refund after they’ve purchased a marketing information product. Here are my thoughts: Legitimate reasons to be disappointed with an info purchase include: An obviously poor quality product Sales letter was too “enthusiastic” and virtually impossible to live up to Sales letter cast ...…
In a recent forum thread, there was outrage about an affiliate program whose owner name-captured visitors (got them to subscribe to his email list) and then immediately started promoting 3rd-party offers to the list that the affiliates who sent him traffic wouldn’t earn commissions on. Around 10 years ago, all of the “original” big-dog online ...…
A cosmetic surgery company was fined $300,000 by the state of New York for having its employees pretend they were satisfied customers posting fake glowing reviews online. The company also created its own websites of face-lift reviews to make it appear as if they were independent sources. Here’s a quote from the news story: False ...…
I just got back from the gym, doing the “Firefighter Training Test” on the treadmill… Each minute the speed and incline increases, and it gets really rough at the end. Towards the last couple of minutes I start frantically clicking my iPod Shuffle looking for a high-energy song to run to. For some reason, the ...…
People trying to create information/training products often ask things like “How long should my ebook be?” That reminds me of: Q: How long should your legs be? A: Long enough to touch the ground There is no right or wrong answer, but here’s a generalization depending on who you’re marketing to: Newbies often don’t appreciate ...…
People are always asking how they can charge money for things that others are giving away for free… The video below is your answer: Sell The Deluxe Version. Want to start a simple business that requires no skills, no training, and virtually no startup cost? Get started in the rewarding field of professional hug-giving. Why ...…
As the economy sours and times get tougher, scams and “shady offers” will definitely be on the increase. When it comes to finding out if something is legitimate, the Internet is your best friend. I can recognize most scams on sight, but even I did a double-take earlier this week when I received an official-looking ...…
