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Google Is “Personalizing” Searches Here’s How To Get Real Ranking
By Tim Gross - Internet Business Blog |
Last week, Google announced that they’re increasing their use of personalized searches to people even when they’re not logged in to Google.
What that means, is that if Google knows you like to visit your own website often, and you do related keyword searches in Google for your site, there’s a good chance that your website will come up higher in Google’s ranking for YOU than it would for someone else.
In other words: When you tell your friends, “Hey, my website is ranked #1 for the search term “Cheap Ostrich Breeder”, your friends may not get the same results if they try to check themselves.
One solution to this is to use Scroogle (Click Here) to search Google. That way you’ll get true “generic” results. An added bonus is that Google can’t tell it’s you who’s searching, so if you’re searching for “how to get rid of crabs”, or “what to do if my butt itches”, you’re not sharing your personal problems with Google. (Scroogle deletes all search results after 48 hours.)
Did you ever see the movie Minority Report, where advertisements scanned your retinas as you walked down the streets to identify who you were and then yelled out things that were on sale that you’d be likely to buy based on your past purchase history?
Well, we’re getting there…. 
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April 2nd, 2010 at 3:01 am
Tim - Thank you for that. It explains my inconsistent search results. Thanks also for the link to Scroogle.
Dean
PS. I came across your blog via a Michel Fortin Tweet.
May 1st, 2010 at 5:00 pm
Back in the beginning of the internet, different search engine would give different results. At some point they all giving the same results. I heard that the reason was that they were all the using the same software.
This news about Google is interesting. The idea that
the search engines are tracking us more personally.
“You are not really paranoid if big brother is really watching you.”