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Don’t Create Unecessary Obstacles To Getting Started
By Tim Gross - Internet Business Blog |
Someone recently asked what software/script they should use for ebook download protection… They were a self-described “newbie” getting ready to start selling their first product.
My advice:
As someone just starting out, don’t waste more than 10 seconds delaying rolling out our your product for sale with issues like this. You could waste a week or more trying to make these decisions or get the technical aspects of product delivery worked out, and that’s not you primary concern right now:
Your primary concern is to actually make your product for sale and see what happens.
-Everything else is just an unnecessary obstacle… In fact, some people were subconsciously keep tweaking and improving their product/offer/order process forever without ever actually finishing and making the product available for sale at all.
Don’t fall into that trap.
Make your product available for say today. Right now. With an unprotected direct download link. Find out if anyone wants to buy it, and get started at the business of actually making sales.
Change the download location after you make some sales if you’re concerned about theft, and at some point in the future - after you’ve established that your product is successful - then spend the time, money, and effort to safeguard downloads.
On your list of concerns:
- Will anyone buy my product?
- Is my sales letter any good?
- How am I going to drive people to the sales page?
- Are buyers going to be happy enough with the product not to refund in droves?
- etc, etc
…Worrying about download protection just delays the answers to all those questions. In all seriousness: Deal with that worry last.
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