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The Internet Is A “Destroyer Of Businesses Without Parallel”
By Tim Gross - Internet Business Blog | June 29, 2008
That headline is a quote from Time Magazine regarding Bill Gates’ retirement. The full quote is:
It’s pretty well known by now that the Internet, for all its world-flattening glory, is a destroyer of businesses without parallel. How many companies roared along for decades, minting money, only to see the Internet eat their business plans?
The reason I’m linking to the article is because it backs up one of my basic premises, that the Internet is dangerous to businesses. You’re either taking advantage of it or you’re not… and if you’re not a competitor will, using its economy of scale to undercut your prices, out-market you, and take away your business.
This is true for local mom & pop businesses as well as larger businesses. I don’t use the Yellow Pages anymore, I always do a quick keyword search online to find what local business I’m looking for first, and only if I can’t find it (which is rare), do I dust off the phone book.
Belts are tightening, consumers are value shopping more and more, and things are changing. The good news is that in times of big change there are opportunities for big profits… if you’re smart. Stay tuned for some smart tips on profiting online in the near future.
Topics: Marketing | Trackback URL

