I’m diving in to creating the sales process for one of my projects, and I wanted to point out something important: I’m creating banners for it first, before I even write the sales letter. -I recommend that you do the same, even if you don’t do banner advertising. Here’s why: A banner ad basically functions ...…
Experts often advise newbies to stay out of very crowded niches starting out. Niches like: Make money online How to lose weight Why? -Because it’s hard to compete against the “big dogs” who have more experience, more impressive testimonials, better case studies, etc. My best advice for anyone trying to enter a very crowded niche ...…
There’s a great quote by Zig Ziegler that always stuck with me: “Timid salesman have skinny kids”. In marketing forums I constantly see people asking whether specific marketing techniques are unethical or illegal. In most cases, something is unethical or illegal based on how the tactic is used, not the tactic itself. This is going ...…
