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My Free Sales Letter Generator Is New And Improved

A lot of people take advantage of my free sales letter generator, and I’m glad they do… You just follow the recommended steps for each block of text using my examples, click the button, and you’ve got a complete sales letter guaranteed to include the proven, most effective elements needed to increase response. I just ...…

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Best Free Traffic Training Ever?

Jonathan Mizel and I have a brand-new traffic course called Traffic Interceptor, and we’ve got a couple of hours of free videos you can watch… We haven’t even put up the 3rd video yet, and already people are saying they’ve gotten more valuable info than from other courses they’ve paid big bucks for. Check it ...…

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Don’t “Spam” Your Own Customers

I received what looked like a typical spam email today, it even had the words “work at home” in the return email address URL. I normally wouldn’t bother, but I did a search in my inbox for the sender’s name, and surprise surprise… I had purchased a  software script from his company a couple months ...…

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How To Create Successful Banners (With Before/After Examples)

I’ve done a lot of banner advertising, and there are some very simple ways to increase your click through rate and the success of your banners. I’ve actually taken a bunch of banners and re-worked them to show what I would do to improve their effectiveness. The actual critiques start at the 2-minute mark: In ...…

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Future Of Display Advertising (According To Google)

Google made predictions about what the future of display advertising will be like in 2015. What with them being SkyNet and all, I figure we should take their predictions seriously. Anyone involved in direct response marketing should be very wary of this statement: Today, the “click” is the most important way that advertisers measure their ...…

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Ethics & Legalities Of Being An Affiliate Marketer

There have been multiple forum threads lately about people believing it’s OK to copy (steal) a vendor’s squeeze page without asking for permission and put it on their affiliate site to build their own list to promote the vendor’s product. The belief seems to be that since they know a couple of vendors that wouldn’t ...…

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My Recommended Video Production Tools

I’ve been doing a lot of video product stuff lately and have gotten multiple questions about what gear (camcorders, mics) I use and what software programs I use to edit, so I’m going to list what I use and recommend. Camcorders I’ve just upgraded to the Canon HF S100 for HD video: Canon VIXIA HF ...…

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Why You Should Create Banners Even If You Don’t Use Banners

I’m diving in to creating the sales process for one of my projects, and I wanted to point out something important: I’m creating banners for it first, before I even write the sales letter. -I recommend that you do the same, even if you don’t do banner advertising.  Here’s why: A banner ad basically functions ...…

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How To Enter A Crowded Niche? Micro-niche

Experts often advise newbies to stay out of very crowded niches starting out. Niches like: Make money online How to lose weight Why? -Because it’s hard to compete against the “big dogs” who have more experience, more impressive testimonials, better case studies, etc. My best advice for anyone trying to enter a very crowded niche ...…

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